咨詢機構 eMarketer一份報告顯示，星巴克 app 是目前美國最受歡迎的移動支付方式。2018年，14歲以上使用星巴克 app 完成支付行為的用戶數量達 2340 萬，比排名第二的Apple Pay多出100萬。
Nowadays, Starbucks remains the most popular mobile payment app in America as it keeps a lead over other payment apps, according to eMarketer data. In 2018, 23.4 million people ages 14 and over used the Starbucks app to make a point-of-sale purchase, one million users more than Apple Pay.
As the first large F&B chain brand to implement loyalty programs, Starbucks has already combined mobile payment with membership programs a long time ago. Starbucks allows its customers directly accumulate their membership points and get consumption rewards such as coupons once they pay in its app. There is no doubt that Starbucks is a success due to its ability to combine payments and its membership program.
Recently, Starbucks plans to further conduct its mobile payments and membership program, aiming to accelerate the ability to offer mobile subscription and payment services in its global stores.
As a global smart payment terminal partner, Telpo specialized a mini cash register TPS575 for it. Starbucks member shows the payment code in the app to the clerk, who will use the mini cash register to scan it. And the price of the commodities selected by members will be displayed on the secondary screen, further guarantee the payment amount.
Members can accumulate their points to get free drinks and food after successful payment, increasing their consumption value.
What’s more, the mini cash register TPS575 can also realize tax registration, recording every detail of the transaction. It will offer a hand to the catering stores like Starbucks to make effective tax registration and further foster their good corporate image.
Keyword: Starbucks, mobile payment, F&B, membership program, mini cash register,app
Brief Introduction: Founded in 1999, Telpo is a professional smart terminals’ provider and ODM service expert, covering the point-of-sale (POS) terminals, biometric cash register, face recognition machines, self-service kiosk, bus ticketing machines. Telpo has served for more than 1000 customers abroad, including the platform operators, banks, biological algorithm company, operators, technology companies and even governments organizations. Telpo adheres to R&D and innovation, in order to provide more intelligent hardware for global partners.